How to Use Frase

Frase is an AI-powered content creation and optimization platform designed to help marketers, bloggers, and SEO professionals create better content, faster. It combines AI writing tools with in-depth SEO research, allowing users to generate outlines, write articles, and optimize them for Google — all from a single interface.

Whether you're planning a new article or upgrading an existing one, Frase streamlines the entire content workflow using data-driven intelligence.

What Is Frase?

Frase analyzes the top-ranking search results for any keyword and uses that data to help you:

Create optimized content briefs
Generate full-length articles with AI
Compare your draft with competitors
Improve rankings through keyword targeting and structure

The tool is especially popular among content teams that need to produce high volumes of SEO-focused content without sacrificing quality.

To find more powerful AI content tools like Frase, visit I Need AI, where we’ve listed top platforms organized by category.

Getting Started with Frase

You can sign up at the official site: www.frase.io. Frase offers a 5-day trial, after which users can upgrade to a paid plan that fits their writing or SEO needs.

Once logged in, you’ll find an intuitive dashboard where you can:

Start a new document
Access previously created content
View research tools and integrations
Use AI templates for various writing goals

Creating a Content Brief

Frase excels at creating structured outlines that are backed by SERP data. Here's how it works:

Click New Document and enter your target keyword
Frase pulls the top 20 Google search results for that term
You’ll receive a breakdown that includes:
- Headings and subheadings used by competitors
- Related questions from Google, Quora, and forums
- Keyword usage and term frequency
- Word count averages and readability scores

You can customize the brief to include any headings or points you want before beginning to write.

Writing with Frase AI

After building the brief, you can write directly within the Frase Editor. The editor includes:

A live SEO score showing how well your content matches the keyword intent
AI text generation tools to help write intros, FAQs, and full paragraphs
Suggested terms and topics to improve content depth

Writers can start from scratch or use the AI Write button to generate content from selected headings and prompts. Frase’s built-in AI is trained to mimic natural, SEO-friendly writing styles.

Optimizing Existing Content

Frase isn’t just for new content — it’s also a strong optimization tool.

To upgrade existing articles:

Paste your URL or content into a new Frase document
Run a comparison with current top-ranking pages
Identify missing keywords, subtopics, or structure gaps
Update and re-optimize until your SEO score improves

This makes it a powerful tool for content refreshes, especially for pages that have dropped in rankings.

Templates and Automation

Frase includes AI templates to speed up repetitive tasks:

Blog intros
Meta descriptions
Product descriptions
Content summaries
FAQs

You can also create your own templates and workflows to match your brand’s tone or specific content structure.

Who Should Use Frase?

Frase is built for:

Content writers seeking research-backed writing tools
SEOs optimizing content for better rankings
Agencies managing multiple client websites
Marketing teams that need speed without losing quality
Bloggers building high-ranking evergreen content

With its combination of AI writing and SEO intelligence, Frase fits into nearly every digital content strategy.

To explore more tools like this, visit I Need AI, where platforms are sorted to help creators and businesses work smarter.

Final Thoughts

Frase simplifies SEO content creation by merging AI writing with competitor analysis and real-time optimization. It removes the guesswork from article planning and helps writers focus on producing content that not only reads well but performs well in search engines. If you’re aiming to produce content that ranks and converts, Frase is one of the best tools to get it done.